First time here? Maybe read the FAQ.

Generic packaging typefaces of the 1970s–80s.

Screen Shot 2016-02-11 at 11.23.21 AM.png
Screen Shot 2016-02-11 at 11.23.35 AM.png
Hello ! I'm up against a wall trying to identify the typefaces used for two pieces of generic packaging from the late 1970s or early/mid 1980s. wonder if they ring any bells.  two images here, a PDF for context. I thought the "crispy rice" was Compacta but cannot find one that matches. the "SOAP" I also thought I knew from old Letraset catalogues but they are not matching anything...
asked by anonymous Feb 11, 2016
edited by Stewf Feb 12, 2016

2 Answers

+1 vote

SOAP is Coaster digitalized by Dieter Steffmann.

answered by Tecnotronic Champ (4,086 points) Feb 11, 2016
Thanks very much !
Hmm, almost. Dieter’s fonts are mostly revivals of earlier designs, and this is no different. It's not quite a match, but could be as close as you can get in a digital font.

Yes, it's true, that's why this time I said digitalized by and not designed by or just by.

+1 vote

“crispy rice” is probably either lettering or a phototype font. Similar styles available in digital format: 

Europa Grotesque

California Grotesk

PL Fiedler Gothic

Filmotype Miner/Meredith/Marlette/Mansfield/Manchester

answered by Stewf Expert (3,404 points) Feb 12, 2016
edited by Stewf Feb 12, 2016
Thank you for your answers !

Does anyone now the dates of these fonts ?

And also, related to Coaster, does anyone know after which font it was designed ? I mean when I see it I really think of the sixties.


Most of these originate in the late ’60s, yes. One more which may be a match:

Matterhorn 2 (AKA Swiss)