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American Family Insurance - Bold Sans Serif Font

I'm trying to identify this font. The closest that I could come to the bottom type is this font: - but there are still some differences. It may have been customized. Can anyone here lead me in the right direction?


asked by user23423424 (101 points) Jun 7, 2016

1 Answer

+1 vote

'Insure carefully, dream fearlessly' is Hoefler & Co's Knockout (#49?). 

Venusian Ultra / Venus Bold Extended is similar to but no exact match for 'Insurance'.

answered by Het Mes Expert (809 points) Jun 8, 2016
edited by Het Mes Jun 8, 2016