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When It’s Not a Font
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Screenshot 2024-03-05 at 10.58.17 AM.png
The font for "Colecovision", "Atarisoft", "Defender" and "Galaxian"  used on these examples of video game merchandise from the mid 1980s.  The game titles, along with the Coleco / Atarisoft branding are all in this same (to me unknown) typeface.  I am reaching out for help after scrutinizing this for awhile, with no definitive ID.

I have identified some very similar fonts, but eliminated them as candidates:  Avenir, Interstate, Dumbar tall, Gibson, Kanit, LFT Etica DIsplay, Zeitung Micro Pro, Upgrade, Museo.

If I can provide more detail or better images, please let me know.
asked by (4 points)
edited by

1 Answer

+1 vote
Best answer

This is Futura Extra Bold, a 1950s addition to the original Futura family. There were many phototype variations of the typeface which is why you may not find an exact match digitally.

answered by Champ (10.3k points)
selected by

Linotype or Neufville’s versions will get you close in most respects, but they have a noticeable taper on the T bar. Scangraphic’s Futura SH ExtraBold does not (but then isn’t as close on the A, S, and elsewhere).

Have to agree, you are on-point.  Many thanks!