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Google's Alphabet: Not Lineto's Circular, so what?

Screen Shot 2015-08-11 at 16.57.52.png

Google's new owner, Alphabet.

asked by Expert (2.4k points)

1 Answer

+1 vote
 
Best answer

Matches no font I know. It’s very likely a custom mark. The ‘a’ is a little unfinished in my opinion — and that of Tobias Frere-Jones.

Incidentally, Circular is used for text on the website. And another typeface is used for the headline.

answered by Moderator (12.8k points)
selected by
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Thanks Stewf. I saw the rest of the page in Circular, but wondered why the logo looked odd.
commented by Expert (2.4k points)
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